Just call for blood
Interview with Khushroo Poacha, Founder – Indianblooddonors.com
KHUSHROO POACHA, an office superintendent with the Indian railways, has kept his day job while running Indianblooddonors.com. He’s an unlikely innovator with a mission: to prove that making a difference and sustaining an enterprise isn’t all about money. Though the initial phase of the enterprise brought him to the brink of financial crisis a few times, he tided over.
In India, because there are shortages, especially for rare blood types, patients are often asked to find their own blood. This isn’t easy for anyone. But it’s especially hard for those people who come from villages, far away from main centres, and don’t know how to get around.
Mr. Poacha is Ashoka changemaker and has delivered talk at TEDx Nagpur. He was also invited at the Asian Social Entrepreneurs Summit 2008 held in South Korea.
Prashant Sinha, PGP candidate and member of Utthan – social sensitivity cell at IIM Indore UAE campus had candid discussion with Khushroo Poacha about his initiative.
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