‘Jiyo Parsi Jiyo,’ India Inc needs you too!
While the Tata Group is India’s largest conglomerate, the Wadia Group is also one of the oldest corporate houses in India.
It will be no exageration to say that Godrej is one of the most trusted brands in India.
These corporates were started by Parsi entrepreneurs ages ago and even today their successors continue the legacy by running these business houses in the most ethical way, reports Shaheen Mansuri/Rediff.com.
The Parsi community in India and world over is known for maintaining its distinct customs, traditions and ethnic identity.
However, to our dismay, the dwindling Parsi population in India is a grave concern not only for the society but also for India Inc.
Today, the strength of the Parsi community is only 69,000 in India’s over one billion population. Latest government data reveals the population has declined around 39 per cent in the past 60 years.
This is an alarming situation and the Parsi community has hence launched a ‘Jiyo Parsi’ campaign to encourage Parsi youth to get married and have children to stem the decline.